Come to Sofia Ring Mall and take advantage of discounts of up to minus 70% from the prices in your favorite stores. We invited influencer Ivet Sotirova to present us the great finds she chose with a lot of care and love for you - our visitors.
In line with the feminine energy that Ivette carries, she chose an outfit in white and soft shades of pink. We'd say it even reminds us of spring. And if you've decided to start working out actively💪, Yvette gives you even better motivation to hit the gym with a beautiful outfit and new sports shoes - from @sportisimo_bulgaria. Look for it on level 2.

Winter discounts in Sofia Ring Mall are also for the youngest. ❤️ Iveta loved this warm and colorful jacket for her little daughter. If you like it too, you can find it at @petitbateau, level 2. There they are waiting for you up to -50% on the whole collection. 🤩

Red shoes are an indispensable accent in any look. 👠 Add a pair to your collection if you don't have them yet. Get the look. But what's style without accessories? Find that special piece of jewellery you'll always wear 💎 Ivette Sotirova loved a few new pieces from @gotodiamonds. And the socks from @calzedonia_bulgaria, we'd say are a real gem. 💎

Don't miss the winter discounts in Sofia Ring Mall.🌸

Take your own crazy party photo in our special photo corner in @Sofia Ring Mall. Upload it to your Instagram account by tagging @cccshoesbags with #cccfestiveseason.

Each week until January 9, one photo will be chosen and the winner will get to choose an item from CCC's holiday collection.

Official rules for the Sofia Ring Mall online game "Play for Pandora gifts"

1. Participation period:

1.1. The entry period for the Sofia Ring Mall "Play for Pandora Gifts" Online Game ("Game") is from 10 December 2021 to 23:59 on 16 December 2021.

1.2. The game is run on the official Instagram page of Sofia Ring Mall https://www.instagram.com/sofia_ring_mall/ ("Campaign Page").

2. Organizer:

2.1. The organizer of the Campaign is Sofia South Ring Mall EAD, UIC: 200114696, with registered office and management address. Address. "214 Okolovrasten Road ("the Organiser").

2.2. Facebook Inc. does not participate or assist in any way in the organisation and conduct of the Game.

3. Participants:

3.1. A participant in the Game may be any able-bodied natural person (over 18 years of age) with a permanent address in the Republic of Bulgaria, who during the Participation Period under point 1.1:

3.1.1. is registered or has a valid registration on the social network Instagram (according to the rules of the site);

3.1.2. visit Sofia Ring Mall's Instagram page: https://www.instagram.com/sofia_ring_mall/ and follow its profile (@sofia_ring_mall).

3.1.3. post a comment under the Game post on Instagram with a link https://www.instagram.com/p/CXTmzu1oUrE/which must contain the answer to the question "Which Pandora mascot would you like to find under the tree?".

3.1.4. accept these Rules, which will be published on the website https://www.sofiaring.bg/; the inclusion of the Participants in the Game means that they have accepted these Rules;

3.2. Employees of the Organizer, as well as employees of other companies sent to perform temporary work for the Organizer, as users of these employees under their direction and control, as well as members of their families are not allowed to participate in the Game.

4. Mechanism of participation:

4.1. Participation in the Game is not intended and is not conditional upon the purchase of any product or service offered by the Organizer.

4.2 Each Entrant who has complied with the conditions of clause 3.1 and meets the requirements of clause 3.2 is entered into the prize draw under clause 5 below.

4.3. Each Entrant may enter an unlimited number of comments in the Game.

4.4. To enter the prize draw, each user must follow the Sofia Ring Mall account (@sofia_ring_mall), and leave a comment under the Game post to be published during the Game. Only comments under the Game post with a link are valid for participation: https://www.instagram.com/p/CXTmzu1oUrE/.

4.5. Each Entrant is entered only once into the draw and can only win one prize, regardless of how many comments they have posted.

5. Award:

5.1. The prizes will be awarded to 11 (eleven) winning Entrants who have met the conditions of clause 3.1 and meet the requirements of clause 3.2. The prizes are:

- 1 piece bracelet and jewelry box from Pandora.

- 10 pcs. voucher for 10% discount in Pandora store

6. Determination of the winning Entrant:

6.1. Only Entrants who meet the conditions set out in clauses 3 and 4 of these Rules will be entered into the prize draw referred to in clause 5.

6.2. The draw of winners will be carried out by specialised software on a random basis within 48 hours after the end of the Game.

6.3. The announcement of the winner will be made by a comment from the Sofia Ring Mall (@sofia_ring_mall) account under the Game post on Instagram within 48 hours after the end of the Game and/or through a story on the Instagram account of the organizer. This story will state the winner's username and the prize they win.

6.4. After the winning Entrant has been determined, 2 (two) additional reserve winning Entrants will be drawn. The reserve winning Entrants may replace the previous drawn Entrants provided that they cannot be found and/or cannot claim the prize within the time limit set out in clause 7.1 of these Rules.

6.5 After the winning Entrant has been drawn, a check will be carried out to ensure that they meet the conditions set out in these Rules. In the event that a winning Entrant is not eligible to receive a prize, the next eligible alternate winning Entrant in line will be deemed the winner.

7. Receiving the Award:

7.1. Within 3 (three) working days after the date of determination of the winning Entrant in accordance with the preceding clause 6, the Entrant shall contact the Sofia Ring Mall account (@sofia_ring_mall) via private message to find out how he/she will receive his/her prize.

7.1.1. The Winning Participant must visit the Information Desk in Sofia Ring Mall at a specified day and time by the Organizer and fill in and sign an acceptance protocol with their personal data, which are required to receive the prize. These details will only be used for the provision of this particular prize.

7.1.2. In the event that the relevant winning Entrant fails to respond to the notification by sending the required details within 3 (three) working days of the winner being announced or refuses to accept the prize, the first alternate winning Entrant to be notified in accordance with this clause shall be deemed the winner. In the event that he/she also fails to respond within 1 (one) day of notification or refuses to receive the prize, the second reserve winning Entrant will be contacted. In the event that he/she also fails to respond within 1 (one) day of sending the message or refuses to receive the prize, the prize will remain unallocated and a new draw will not be organised.

7.2. The prize can be claimed within 14 (fourteen) working days from the date of the draw.

7.3. Upon receipt of a Prize, each winning Entrant must identify himself/herself by presenting the following documents.

7.4. Upon receipt of the prize, each winning Participant shall sign an acceptance protocol with the Organiser.

7.5. The prize cannot be exchanged for cash or any other equivalent.

7.6. The prize may not be assigned to third parties.

7.7. If within 4 (four) weeks from the date of the respective draw the prize has not been awarded due to circumstances beyond the control of the Organiser, a new draw shall not be organised.

8 Rights and Responsibilities:

8.1. a) in the event that the prize cannot be received, provided or redeemed due to the inability of the respective Participant and/or his/her representative to identify him/herself and/or to receive the prize within the specified time limits or due to other technical and/or legal obstacles related to the specific winning Participant and/or his/her representative/agent; b) in the event of the inability to provide and/or use the prize due to circumstances of force majeure, due to regulatory or legal restrictions or any other o

8.2. The Promoter shall not be liable for any failure to enter or award a prize if an Entrant's registration for the Campaign contains incomplete, false or misleading information.

8.3. The Organizer shall have the right at its discretion to terminate the Campaign at any time in the event that circumstances arise which prevent its conduct, including but not limited to abuse, violation of these Rules, force majeure, act of an administrative, judicial or other authority, etc. In such cases the Organiser shall not owe any compensation to the Participants.

8.4. Any attempts to manipulate the Campaign on the site where it is being conducted are prohibited. In case of any abuse that can be used to influence the Campaign page, as well as in case of suspicion of such abuse, the Organizer has the right to disqualify the Participant concerned, in which case the Organizer is not obliged to motivate or explain the disqualification.

8.5. Each Entrant must ensure that he/she enters the Campaign using his/her real name, which he/she must verify by providing identification in the event that he/she has won a prize in the Campaign.

8.6. The use of techniques and/or technologies that alter the element of personal and individual participation of the individual concerned in the Campaign will be considered manipulation under clause 8.4.

8.7.The Promoter is under no obligation to correspond in relation to any claim for a prize from the Campaign.

9.Additional provisions:

9.1. In case the prize is received by a proxy of the winning Participant, by signing the acceptance protocol the proxy voluntarily provides the Organizer with the personal data required for participation in the Campaign and receipt of the prize, namely: three names, telephone number and age. The data will be processed in order to identify the Participants and to establish feedback with the winning Participant for the receipt of the prize. The data will be stored by the Promoter for a period of 6 (six) weeks after the date of the winning Entrant's draw. This is necessary to establish contact with the winning Entrant and the provision of their prize as described in clauses 7 and 8.

9.2. The storage and processing of the personal data of the Participants in the Campaign is carried out in accordance with the requirements of the applicable legislation and the Organizer's Personal Data Protection Policy, published on the website www.sofiaring.com (https://bit.ly/2MKs8t8) and available in the Organizer's outlets. By accepting these Rules, each Participant is informed and accepts the said documents.

9.3. The first and last name or username will be published on the Campaign page according to the Instagram profile of the winning Entrant.

9.4. The Promoter may promote the Campaign on Facebook, Instagram and Twitter, including posting information about the Campaign and the two names of the winning Entrant or username (as per their Instagram profile) on their official Facebook page (https://www.facebook.com/SofiaRingMall.Official/) and their official Instagram page (https://www.instagram.com/sofia_ring_mall/).

9.5. The Organiser has the right to amend and supplement these Rules at any time. Amendments and additions shall take effect from the date of their publication on the Campaign website

10. Declaration of the award under the Personal Income Tax Act.

10.1. The individual who has received an itemised prize is liable to declare the income and pay Income Tax (ITT) at their own expense.

10.2. The payment of income tax (GST) payable by the recipient of the prize and the filing of the annual tax return in respect of the prize shall be made within the time limits and in accordance with the procedure prescribed in the Income Tax Act.

10.3. The Organiser is not responsible for the quality of the prize and is not liable for the prize awarded.

These Rules shall come into force on 10.12.2021.

H&M are filling us with Disney magic again and now in Christmas colours! All the kids are already eagerly awaiting the holidays, the games and the presents and with these designs they will be ready for all kinds of festive adventures.

Black Friday is waiting for you with 3 days full of discounts from 26 to 28 November!

Come to Sofia Ring Mall and get gifts for everyone 🎁

Official rules for the Sofia Ring Mall online game

"Play for a voucher worth 200lv. from a shop TEODOR"

1. Participation period:

1.1. The period for participation in the Sofia Ring Mall Online Game "Play for a voucher value of 200 BGN from TEODOR store" ("the Game") is from 10 November 2021 until 23:59 on 17 November 2021.

1.2. The game is held on the official Instagram page of Sofia South Ring Mall EAD: https://www.instagram.com/sofia_ring_mall/ ("The Campaign Page").

2. Organizer:

2.1. The organizer of the Campaign is Sofia South Ring Mall EAD, UIC: 200114696, with registered office and management address. Address. "214 Okolovrasten Road ("the Organiser").

2.2. Facebook Inc. does not participate or assist in any way in the organisation and conduct of the Game.

3. Participants:

3.1. A participant in the Game may be any able-bodied natural person (over 18 years of age) with a permanent address in the Republic of Bulgaria, who during the Participation Period under point 1.1:

3.1.1. is registered or has a valid registration on the social network Instagram (according to the rules of the site);

3.1.2. visit the Instagram account of the Organizer on Instagram: https://www.instagram.com/sofia_ring_mall/;

3.1.3. is or becomes a fan of the Instagram account (@sofia_ring_mall) of Sofia Ring Mall and the Instagram account (@teodor.fashion) of TEODOR (starts following it);

3.1.4. accept these Rules, which will be published on the website https://www.sofiaring.com/; the inclusion of the Participants in the Game means that they have accepted these Rules;

3.1.5. like the Instagram post and post a comment below the Instagram post about the Game with a link: https://www.instagram.com/p/CWGQ_q2K_Ny/which must contain the tags of two people.

3.1.6 published Storey's post on his personal profile and tagged both Sofia Ring Mall's (@sofia_ring_mall) and TEODOR's Instagram account (@teodor.fashion).

3.2. Employees of the Organizer, as well as employees of other companies sent to perform temporary work for the Organizer, as users of these employees under their direction and control, as well as members of their families are not allowed to participate in the Game.

4. Mechanism of participation:

4.1. Participation in the Game is not intended and is not conditional upon the purchase of any product or service offered by the Organizer.

4.2 Each Entrant who has complied with the conditions of clause 3.1 and meets the requirements of clause 3.2 is entered into the prize draw under clause 5 below.

4.3. Each Entrant may enter an unlimited number of comments in the Game.

4.4. In order to enter the prize draw, each user must follow the Sofia Ring Mall(@sofia_ring_mall) and TEODOR's (@teodor.fashion) account and leave a comment under the post that contains the tags of two people, to be posted during the Game and containing the tags (tagging) of the two people. Only comments under the Game post with a link are valid for entry: https://www.instagram.com/p/CWGQ_q2K_Ny/

4.5. Each Entrant is entered only once into the draw and can only win one prize, regardless of how many comments they have posted.

5. Awards:

5.1. The prize will be awarded to one winning Participant who fulfils the conditions of clause 3.1. and meets the requirements of clause 3.2. in order to receive their prize - each of which includes 1 voucher worth 200 BGN for shopping at a TEODOR store.

6. Determination of Winning Entrants:

6.1. Only Entrants who meet the conditions set out in clauses 3 and 4 of these Rules will be entered into the prize draw referred to in clause 5.

6.2. The draw of winners will be carried out by specialised software on a random basis within 48 hours after the end of the Game.

6.3. The announcement of the winners will be made by a comment by the Promoter under the Game post on Instagram within 48 hours of the Game ending and/or via a story on the Promoter's Instagram account. This story will state the usernames of the winners and the prize they win.

6.4. After the winning Entrants have been determined, 2 (two) additional reserve winning Entrants will be drawn. The reserve winning Entrants may replace the previous drawn Entrants provided that they cannot be found and/or cannot claim the prize within the time limit set out in clause 7.1 of these Rules.

6.5 After the winning Entrants have been drawn, they will be checked to see if they meet the conditions set out in these Rules. In the event that a winning Entrant is not eligible to receive a prize, the next eligible alternate winning Entrant in line will be deemed the winner.

7. Receiving the Award:

7.1. Within 3 (three) working days after the date of determination of the winning Participants in accordance with the preceding paragraph 6, they should contact the Organizer via private message to the SofiaRing Mall account (@sofia_ring_mall) to find out how they will receive their prize. The names of the winners will be announced with a comment by the Organizer under the post for the respective Game and/or story ("Story") within 48 hours after its completion.

7.1.1. Winning Participants must visit the Information Desk in Sofia Ring Mall at a specified day and time by the Organizer and fill in and sign an acceptance protocol with their personal data, which are required to receive the prize. These details will only be used for the provision of this particular prize.

7.1.2. In the event that the relevant winning Entrant fails to respond to the notification by sending the required details within 3 (three) working days of the winners being announced or refuses to accept the prize, the first alternate winning Entrant to be notified in accordance with this clause shall be deemed the winner. In the event that he/she also fails to respond within 1 (one) day of notification or refuses to receive the prize, we will contact the second reserve winning Entrant. In the event that he/she also fails to respond within 1 (one) day of sending the message or refuses to receive the prize, the prize will remain unallocated and no new draw will be organised.

7.2. The prize can be claimed within 14 (fourteen) working days from the date of the draw.

7.3. Upon receipt of a Prize, each winning Entrant must identify himself/herself by presenting the following documents.

7.4. Upon receipt of the prize, each winning Participant shall sign an acceptance protocol with the Organiser.

7.5. The prize cannot be exchanged for cash or any other equivalent.

7.6. The prize may not be assigned to third parties.

7.7. If within 4 (four) weeks from the date of the respective draw the prize has not been awarded due to circumstances beyond the control of the Organiser, a new draw shall not be organised.

8. Rights and Responsibilities:

8.1. a) in the event that the prize cannot be received, provided or redeemed due to the inability of the respective Participant and/or his/her representative to identify him/herself and/or to receive the prize within the specified time limits or due to other technical and/or legal obstacles related to the specific winning Participant and/or his/her representative/agent; b) in the event of the inability to provide and/or use the prize due to circumstances of force majeure, due to regulatory or legal restrictions or any other o

8.2. The Promoter shall not be liable for any failure to enter or award a prize if an Entrant's registration for the Campaign contains incomplete, false or misleading information.

8.3. The Organizer shall have the right at its discretion to terminate the Campaign at any time in the event that circumstances arise which prevent its conduct, including but not limited to abuse, violation of these Rules, force majeure, act of an administrative, judicial or other authority, etc. In such cases the Organiser shall not owe any compensation to the Participants.

8.4. Any attempts to manipulate the Campaign on the site where it is being conducted are prohibited. In case of any abuse that can be used to influence the Campaign page, as well as in case of suspicion of such abuse, the Organizer has the right to disqualify the Participant concerned, in which case the Organizer is not obliged to motivate or explain the disqualification.

8.5. Each Entrant must ensure that he/she enters the Campaign using his/her real name, which he/she must verify by providing identification in the event that he/she has won a prize in the Campaign.

8.6. The use of techniques and/or technologies that alter the element of personal and individual participation of the individual concerned in the Campaign will be considered manipulation under clause 8.4.

8.7.The Promoter is under no obligation to correspond in relation to any claim for a prize from the Campaign.

9. Additional provisions:

9.1. In case the prize is received by a proxy of the winning Participant, by signing the acceptance protocol the proxy voluntarily provides the Organizer with the personal data required for participation in the Campaign and receipt of the prize, namely: three names, telephone number and age. The data will be processed in order to identify the Participants and to establish feedback with the winning Participant for the receipt of the prize. The data will be stored by the Promoter for a period of 6 (six) weeks after the date of the winning Entrant's draw. This is necessary to establish contact with the winning Entrant and the provision of their prize as described in clauses 7 and 8.

9.2. The storage and processing of the personal data of the Participants in the Campaign shall be carried out in accordance with the requirements of the applicable legislation and the Organiser's Personal Data Protection Policy published on the website www.sofiaring.com (https://bit.ly/2MKs8t8) and available in the Organizer's outlets. Upon acceptance of these Rules, each Participant is informed and accepts the said documents.

9.3. The first and last name or username will be published on the Campaign page according to the Instagram profile of the winning Entrant.

9.4. The Promoter may promote the Campaign on Facebook, Instagram and Twitter, including posting information about the Campaign and the two names of the winning Entrant or the username (according to their Instagram profile) on their official Facebook page (https://www.facebook.com/SofiaRingMall.Official/) and on his official Instagram page (https://www.instagram.com/sofia_ring_mall/).

9.5. The Organiser has the right to amend and supplement these Rules at any time. Amendments and additions shall take effect from the date of their publication on the Campaign website

10. Declaration of the award under the Personal Income Tax Act.

10.1. The individual who has received an itemised prize is liable to declare the income and pay Income Tax (ITT) at their own expense.

10.2. The payment of income tax (GST) payable by the recipient of the prize and the filing of the annual tax return in respect of the prize shall be made within the time limits and in accordance with the procedure prescribed in the Income Tax Act.

10.3. The Organiser is not responsible for the quality of the prize and is not liable for the prize awarded.

These Rules shall enter into force on 10.11.2021.

H&M in collaboration with the iconic 90s brand - No Fear, with the special participation at The Skate Kitchen

This autumn, H&M has partnered with iconic American casualwear brand No Fear. The collection overturns stereotypes about fear, which can be a great source of strength and a means to unleash potential, especially for young people today. Founded in 1989, the No Fear brand gained popularity in the 1990s and early 2000s, and is being re-launched today with a feminine twist. It's thanks to the help of The Skate Kitchen, a New York-based women's skate group, who were actively involved in creating the campaign. The collection features a variety of voluminous and fitted silhouettes, along with great logos and illustrations. No Fear x H&M will be available in H&M stores worldwide and online at hm.com from October 14.

The collection is an incredible mix of progressive and youthful garments - more than 23 models in a variety of silhouettes and cuts, featuring amazing graphic logos and illustrations. T-shirts, tops, shirts, sweatshirts, knits, jackets, pants and great accessories - hats, sneakers, scarves and stickers. The color palette is bold and colorful, containing green, black, white, and the few patterns developed in partnership with TheSkate Kitchen are in beige, brown, green and black.

"We feel great about the opportunity to be involved in the re-launch of not From Fear and with the participation of The Skate Kitchen. We want to support young people and encourage them to be themselves and fight for what they believe in without any fear," says Hamish Morjaria, Head of Partnerships and Licensing, From Fear.

"We are excited to collaborate with From Fear and partner with The Skate Kitchen for this collection full of character and confidence. We really hope that young people all over the world will take the message that the collaboration conveys to heart, namely: don't let fear get in the way of your dreams - write the rules of the road yourself," says Emily Bjerkeheim, Head of Design Concept Divided, H&M.

The new autumn-winter collections are in the CCC store, level 1!

Brave the autumn chill and cooler temperatures with the finest shoes and boots from Jenny Fairy and Gino Rossi!

It's time to restock the wardrobe and get set for autumn. Whether you need them in your everyday life or want to pair them with an evening outfit or an important work meeting, the boots from the new collections will bring you the confidence to face any occasion.

Find them in the CCC shop, level 1!

"Committed to denim, true to style" is the motto of all Lee Cooper fans.

The new collection is inspired by urban culture and combines comfortable casual wear and outfits that are stylish and chic at the same time!

You will find them on level 1 in Sofia Ring Mall.

⭐ Children's shoes by Kolev & Kolev are made with care and attention to the proper development of the child's foot from the first steps!

👟 created from natural and high-tech materials

👟 with light, flexible and stable soles

👟 wide front for free toe movement

👟 quick and easy on and off

🏃‍♀️ Shoes made for play! 🏃

New CCC bags and shoes await you on Level 1. The perfect autumn addition and finishing touch to a new outfit.

For an autumn full of adventure.

Come to Level 1 and find the magical Harry Potter and H&M collection - soft and cotton children's patterns.

For an autumn season filled with spells. ✨

25 years of FOX Optics - campaign description, rules of participation and prizes

On the occasion of its 25th anniversary, FOX Opticians has prepared a number of exciting prizes for its customers. Anyone making a purchase during the campaign period from 19 July to 19 October can benefit from -25% discount on all dioptric frames and glasses, sunglasses and contact lenses at regular price and additional -10% to all reduced goods. For the loyal customers of FOX, the optics provides a special package of 2х25% reduction. Choose the most convenient location for you and immerse yourself in a wide selection of sunglasses and dioptric brands, including the inimitable Minima, Baldinini, TITANFLEX, Mario Rossi, Brendel, HUMPHREY'S and more. Celebrate the 25th Anniversary of Opticians FOX and take advantage of festive discounts until 19 October.

The surprises from FOX Optics do not stop. When you make a purchase during the campaign, you have the opportunity to enter a special raffle, from which you have the chance to win over 25 awards. These include designer diopter frames and sunglasses, Leica binoculars and more 4 big prizes. Any customer of FOX Opticians who has purchased glasses or lenses for an unspecified amount and has provided a coupon for participation in the game with his/her data is eligible for the lottery draw. Don't miss to enter the first raffle draw on 23 August, in which Optiki FOKS will delight 8 of you.

5 special awards await five lucky winners who will be drawn by Optiki FOX on October 23. Among them are 2 pieces of gold Baldinini frames, a women's Minima diopter frame, a men's Minima Pocket folding glasses and a Leica biconel. Any customer of the optician who has made a purchase of glasses or contact lenses for an unspecified amount and provided a coupon with their details is eligible for the grand prize draw.

And because 25 years = 25 rewards, FOX Opticians will provide each of its customers who make a purchase OVER a certain value with a voucher with a cash value.

The voucher can't to be exchanged for its lev equivalent

In case of purchase greater than the voucher value, the difference will be charged.

If you purchase less than the voucher value, the difference will not be paid.

The voucher is valid for a single purchase.

*The campaign is valid from 19 July to 19 October only in FOX Opticians stores

*Any customer wishing to make a purchase from FOX Opticians is entitled to a 25% discount on dioptric frames, sunglasses and contact lenses at regular price and an additional -10% on all discounted items.

*Any customer who has made a purchase from FOX Optics for indefinite value, is eligible for the lottery draw which will take place on 23.08, 22.09 and 22.10. Each raffle draw will select a total of 8 winners. On 23.10 a total of 5 will have the chance to win the grand prizes of the campaign.

*Every customer of FOX Optics who has made a purchase above a certain value, receives a voucher with a cash value that can be combined with another voucher of the same value from the FOX 25th anniversary campaign.

Official rules of conduct the online game of Sofia Ring Mall

"Play for a voucher worth 500 BGN from Cliché"

Participation period:

1.1. The period for participation in the Sofia Ring Mall Online Game "Play for a voucher worth 500 BGN from Cliché" ("the Game") is from 12 August 2021 until 23:59 on 22 August 2021.

1.2. The game is running on the official Instagram page https://www.instagram.com/cliche_bg/

Organizer:

2.1. The organizer of the Campaign is Sofia South Ring Mall EAD, UIC: 200114696, with registered office and management address. Address. "214 Okolovrasten Road, jointly with Cliche BG Ltd, ("the Organiser").

2.2. Facebook Inc. does not participate or assist in any way in the organisation and conduct of the Game.

Participants:
3.1. A participant in the Game may be any able-bodied natural person (over 18 years of age) with a permanent address in the Republic of Bulgaria, who during the Participation Period under point 1.1:

3.1.1. is registered or has a valid registration on the social network Instagram (according to the rules of the site);

3.1.2. visit Cliché's Instagram page: https://www.instagram.com/cliche_bg/ and follow his profile (@cliche_bg);

3.1.3. visit Sofia Ring Mall's Instagram page: https://www.instagram.com/sofia_ring_mall/ and follow its profile (@sofia_ring_mall);

3.1.4. accept these Rules, which will be published on the website https://www.sofiaring.bg/. By entering the Game, Entrants are deemed to have accepted these Rules;

3.1.5. post a comment under the Game post on Instagram with a link https://www.instagram.com/p/CSeThgNsZuF/which must contain a tag (notation) of a person.

3.2. Employees of the Organiser, employees of the Cliché Shop, employees of other companies sent to perform temporary work for the Organiser, as users of the companies of these employees under their direction and control, as well as members of their families, are not eligible to participate in the Game.

Mechanism of participation:
4.1. Participation in the Game is not intended and is not conditional upon the purchase of any product or service offered by the Organizer.

4.2 Each Entrant who has complied with the conditions of clause 3.1 and meets the requirements of clause 3.2 is entered into the prize draw under clause 5 below.

4.3. Each Entrant may enter an unlimited number of comments in the Game.

4.4. To enter the prize draw, each user must follow the Cliché store profile (@cliche_bg) and the Sofia Ring Mall profile (@sofia_ring_mall), and leave a comment under the Game post to be published during the Game and containing a tag (mention) of one person. Only comments under the Game post with a link are valid for participation: https://www.instagram.com/p/CSeThgNsZuF/.

4.5. Each Entrant is entered only once into the draw and can only win one prize, regardless of how many comments they have posted.

Awards:
5.1. The prize will be awarded to one winning Entrant who has fulfilled the conditions of clause 3.1. and meets the requirements of clause 3.2. The prize is 1 voucher worth BGN 500 for shopping at Cliché.

Determination of the winning Entrant:
6.1. Only Entrants who meet the conditions set out in clauses 3 and 4 of these Rules will be entered into the prize draw referred to in clause 5.

6.2. The draw of the winner will be made by specialised software on a random basis within 48 hours after the end of the Game.

6.3. The announcement of the winner will be made by a comment on the Instagram account of Cliché (@cliche_bg) under the Instagram Game post within 48 hours of the Game ending and/or via a story on the Instagram account of Cliché (@cliche_bg). This story will state the winner's username and the prize they win.

6.4. After the winning Entrant has been determined, 2 (two) additional reserve winning Entrants will be drawn. The reserve winning Entrants may replace the previous drawn Entrant, provided that the same cannot be found and/or cannot claim the prize within the time limit set out in clause 7.1 of these Rules.

6.5 After the winning Entrant has been drawn, a check will be carried out to ensure that they meet the conditions set out in these Rules. In the event that a given winning Entrant is not eligible to receive a prize, the next alternate winning Entrant who is eligible shall be deemed the winner.

Receiving the Award:
7.1. Within 3 (three) working days after the date of determination of the winning Participant in accordance with the previous clause 6, the Participant should contact the Organizer via a private message to the Sofia Ring Mall account (@sofia_ring_mall) to find out how he/she will receive his/her prize. The name of the winner will be announced by a comment by Cliché under the post for the relevant Game and/or story ("Story") within 48 hours of its completion.

7.1.1. The Winning Participant must visit the "Information" desk in Sofia Ring Mall at a specified day and time by the Organizer and fill in and sign an acceptance protocol with his/her personal data, which are necessary for the receipt of the prize. These data will only be used for the provision of this specific prize.

7.1.2. In the event that the relevant winning Entrant fails to respond to the notification by sending the required details within 3 (three) working days of the winner being announced or refuses to accept the prize, the first alternate winning Entrant to be notified in accordance with this clause shall be deemed the winner. In the event that he/she also fails to respond within 1 (one) day of notification or refuses to receive the prize, the second reserve winning Entrant will be contacted. In the event that he/she also fails to respond within 1 (one) day of sending the message or refuses to receive the prize, the prize will remain unallocated and a new draw will not be organised.

7.2. The prize can be claimed within 14 (fourteen) working days from the date of the draw.

7.3. Upon receipt of a Prize, the winning Entrant must identify himself/herself by presenting the following documents.

7.4. Upon receipt of the prize, the winning Participant shall sign an acceptance protocol with the Organiser.

7.5. The prize cannot be exchanged for cash or any other equivalent.

7.6. The prize may not be assigned to third parties.

7.7. If within 4 (four) weeks from the date of the respective draw the prize has not been awarded due to circumstances beyond the control of the Organiser, a new draw shall not be organised.

8 Rights and Responsibilities:

8.1. a) in the event that the prize cannot be received, provided or redeemed due to the inability of the respective Participant and/or his/her representative to identify him/herself and/or to receive the prize within the specified time limits or due to other technical and/or legal obstacles related to the specific winning Participant and/or his/her representative/agent; b) in the event of the inability to provide and/or use the prize due to circumstances of force majeure, due to regulatory or legal restrictions or any other o

8.2. The Promoter shall not be liable for any failure to enter or award a prize if an Entrant's registration for the Campaign contains incomplete, false or misleading information.

8.3. The Organizer shall have the right at its discretion to terminate the Campaign at any time in the event that circumstances arise which prevent its conduct, including but not limited to abuse, violation of these Rules, force majeure, act of an administrative, judicial or other authority, etc. In such cases the Organiser shall not owe any compensation to the Participants.

8.4. Any attempts to manipulate the Campaign on the site where it is being conducted are prohibited. In case of any abuse that can be used to influence the Campaign page, as well as in case of suspicion of such abuse, the Organizer has the right to disqualify the Participant concerned, in which case the Organizer is not obliged to motivate or explain the disqualification.

8.5. Each Entrant must ensure that he/she enters the Campaign using his/her real name, which he/she must verify by providing identification in the event that he/she has won a prize in the Campaign.

8.6. The use of techniques and/or technologies that alter the element of personal and individual participation of the individual concerned in the Campaign will be considered manipulation under clause 8.4.

8.7.The Promoter is under no obligation to correspond in relation to any claim for a prize from the Campaign.

9.Additional provisions:

9.1. In case the prize is received by a proxy of the winning Participant, by signing the acceptance protocol the proxy voluntarily provides the Organizer with the personal data required for participation in the Campaign and receipt of the prize, namely: three names, telephone number and age. The data will be processed in order to identify the Participants and to establish feedback with the winning Participant for the receipt of the prize. The data will be stored by the Promoter for a period of 6 (six) weeks after the date of the winning Entrant's draw. This is necessary to establish contact with the winning Entrant and the provision of their prize as described in clauses 7 and 8.

9.2. The storage and processing of the personal data of the Participants in the Campaign is carried out in accordance with the requirements of the applicable legislation and the Organizer's Personal Data Protection Policy, published on the website www.sofiaring.com (https://bit.ly/2MKs8t8) and available in the Organizer's outlets. By accepting these Rules, each Participant is informed and accepts the said documents.

9.3. The first and last name or username will be published on the Campaign page according to the Instagram profile of the winning Entrant.

9.4. The Promoter may promote the Campaign on Facebook, Instagram and Twitter, including posting information about the Campaign and the two names of the winning Entrant or username (as per their Instagram profile) on their official Facebook page (https://www.facebook.com/SofiaRingMall.Official/) and their official Instagram page (https://www.instagram.com/sofia_ring_mall/).

9.5. The Organiser has the right to amend and supplement these Rules at any time. Amendments and additions shall take effect from the date of their publication on the Campaign website

10. Declaration of the award under the Personal Income Tax Act.

10.1. The individual who has received an itemised prize is liable to declare the income and pay Income Tax (ITT) at their own expense.

10.2. The payment of income tax (GST) payable by the recipient of the prize and the filing of the annual tax return in respect of the prize shall be made within the time limits and in accordance with the procedure prescribed in the Income Tax Act.

10.3. The Organiser is not responsible for the quality of the prize and is not liable for the prize awarded.

These Rules shall come into force on 12.08.2021.

Pandora's new collection is now a fact. Get inspired with the new bracelets, charms and earrings. Besides the classics, this time, the iconic brand also focuses on the key ring and bag holder as an accessory and an occasion for new styling ideas.

We expect them at level 2. ✨

Available from 6th August.

🌈 On level 2 you will find the perfect shoes for summer. The KK sneakers are made of high quality materials, ensuring their durability and comfort, and the flex step technology makes their soles very flexible. This allows children to grow agile and strong. 🧒

In the spring, H&M launched a major campaign to give a voice to the world's little ones by creating a collection of T-shirts with slogans and messages. 50% of the proceeds will be donated to Unicef to support a better future for children.

These are just some of the 500+ Bulgarian girls who participated in the Role Models x H&M campaign! They shared their stories, the causes they fight for and the dreams they pursue. Until the end of August, H&M Bulgaria will share their stories to inspire more people to get involved in various causes related to social equality, sustainability, education and many more. Because age doesn't matter when it comes to making a difference!

Find out more here: https://bit.ly/2UYVwzU

In the adidas store (level 1) we are already celebrating the summer of
sports competitions with a collection of shoes created
to unite all sports, teams and athletes.
Introducing the new Olympics FW21 collection,
which brings together the best of the brand's innovations
in bright combinations of sunny red and white.
The collection is a symbol of the long heritage
adidas to launch cutting-edge technologies for elite
sports competitions in these bright colors,
uniting modern athletes with
sports legends of the past. 🏋️

Come to level 2, where you'll find the new summer sneakers and the latest in global trends - K-knit summer booties, combining the properties of a sports shoe and a classic bootie.
Extremely breathable, fine and flexible at the ankle, with higher support at the toes and heels.

The best choice for your child's walk in the summer. 🌞 👟

Come to PANDORA on level 2 where you can make your elegant combination for summer with the new Pandora Signature collection. ✨💎✨

Children's summer adventures have become even more colourful and soft with H&M's 100% cotton! 🌈

Meet the June days with the freshest children's clothes! Cotton, cheerful and summery at prices from 5.99 BGN for girls and boys 🐰 Find them now at H&M, level 1 and 2.

Pandora's summer collection is here and you can find it in the store on level 2!

H&M is excited to present its new summer swimwear collection. To make the pieces, the brand uses sustainable materials and simple cuts to give women confidence. The focus of the collection is on different silhouettes suitable for everyone, regardless of body structure, capturing female strength and fierceness. The classic swimwear designs are made from leftovers from the manufacturing process and recycled polyester from plastic bottles. The collection will be available June 3 in a wide range of sizes - up to EU size 46 in stores and up to EU size 50 online at hm.com.

"I am very proud of the fabrics we used to make the swimsuits. This is the most sustainable collection we've done to date - all the models are made from at least 85% recycled polyester. We're also excited to offer a great variety of sizes," says Maria Jostblum, creative director womenswear at H&M.

The campaign film accompanying the collection, shot in Los Angeles, supports women who face criticism and negative comments on a daily basis. In it, Paloma Elsesser isolates herself from the "noise" to find strength in the silence and move forward confidently.

American lifestyle brand Kendall + Kylie opens Europe's first franchise store in Sofia. It has an area of 132 square meters and is located on the first floor of Sofia Ring Mall. The store is part of the retail network of Eff Group Bulgaria in partnership with ICB S.A. (International Celebrity Brands).

The store opens in May and will offer the latest women's collections of Kendall + Kylie clothing, lingerie, swimwear, shoes, handbags and accessories.

Kendall + Kylie's collections capture the unpredictable nature of today's young fashion fans: they are both confident and stylish, always in charge and up-to-date with the latest fashion trends.

The Kendall + Kylie brand was created in 2012 by Kendall and Kylie Jenner, dubbed "the most stylish sisters in Hollywood". Over the years they have gained immense popularity and now have over 350 million followers worldwide on social media. They have also been described as "the most famous fashion icons of Generation Z". Kendall + Kylie's collections of clothes, shoes and accessories are available in the USA, in most European countries, in Asia and the Middle East, and since May they have been delighting Bulgarian fans of the brand, thanks to FF Group Bulgaria.

Shop Cliché will donate 100% from the sales of every t-shirt and top from the Bloom collection, purchased during the period 01.06-30.06.2021, to the I WANT A BABY Foundation!

Bring your t-shirt so we can work together to help birth more desirable babies.

More information on https://cliche.bg/blog-article/53/da-pomognem-za-razhdaneto-na-nov-zhivot.html

Beverly Hills Polo Club chose Sofia for the opening of its first monobrand store in Europe. The store opens on 22 May 2021 in Sofia Ring Mall, Level 1, in a partnership between EF Group Bulgaria and IBS (International Celebrity Brands). The 179m² store will offer clothing, accessories and footwear for men, women and children.

The store's design is rich in wood and metal accents, visually expressed with organic and earthy hues. The store's luxurious, colorful and comfortable ambiance contributes to a pleasant experience for every customer.

Beverly Hills, California is a symbol of luxury that is unmatched worldwide. Home to movie stars and successful businessmen, set among tropical flora and the perfect California climate, the city's lifestyle represents the pinnacle of excellence.

Established in 1982, the Beverly Hills Polo Club (BHPC) brand was inspired by both the elegance and glamour of Beverly Hills and the noble sport of polo, often referred to as "the sport of kings." The brand successfully captures the excitement of this competitive sport along with membership in an exclusive social club.

BHPC creates products that have a unique signature: the iconic horse and rider logo combined with a play of colors highlight the brand's California heritage. Beverly Hills Polo Club has over 650 lifestyle stores worldwide and a presence in over 70 countries.

adidas' global Run for the Oceans initiative returns with the latest Ultraboost 21 running shoes and clothing featuring PRIMEBLUE sustainable fabric created from recycled plastic harvested from oceans and coastlines.

🌞 Warm and sunny days already remind us that it's time for new sandals! Kolev and Kolev children's sandals have heel support and adjustable fastening. They are lightweight and made of breathable fabrics.

👡 Take a look at our offers in the store on level 1, Sofia Ring Mall, and choose the most suitable for your child.

Our children's slippers are colourful, fun and made for games! 🤾 The KC slippers are preferred because:

👟 are cotton, breathable and do not sweat in spring and summer,

👟 have stable soles for running, jumping and playing,

👟 are fastened quickly and easily with patches,

👟 are created especially for the feet of Bulgarian children!

H&M has launched a new global initiative to support the little heroes of our time by telling their incredible stories. Children are more informed, more capable and more involved than ever before. There are countless examples of how they are the ones taking action to make the world a better place, filling the void left by those we usually turn to, namely adults. In times of social and natural upheaval, managing problems has never been more important. This need has inspired H&M and the Role models campaign, with which the brand is supporting the new role models who are right in front of us and shaping our future.

''As a struggling company, we feel a certain responsibility to use our influence to drive change today and in the future. We are ambitious in our goal to make our business fairer and more sustainable so that the world will be a better place for future generations. That's why we made the decision to spread the voices of the role models who are making a difference today - children,'' says Pascal Brun, Global Sustainability Manager H&M.

H&M created an inspiring short film in collaboration with Oscar-nominated director Brian Buckley. The film showcases the stories of children from around the world who, through initiatives big and small, are setting the good example the world needs today. It aims to show how young people are driving the future and adults can learn a lot from them. Taking decisions and the urgent need for change that we need depends on listening to them and joining forces.

H&M asks: to evolve, shouldn't we rethink our role models? That's why it created a shared platform to discover and give voice to small heroes and their causes, such as social equality, sustainability and education. H&M is calling on people to share their role models and get involved in the initiative at hm.com/kids by nominating their little hero. In a few months, the brand will tell the most interesting collected stories from around the world.

H&M aims to not only showcase the importance of these children, but also support their causes through a sustainable limited edition collection inspired by the new role models. The designs have been developed by the H&M Kids creative team and proceeds from sales will be donated to support the causes. The collection will be available exclusively online throughout the summer.

"Our goal is not only to highlight some of the amazing children around the world, but to support with the influence we have a cause we truly believe in," says Pascal Brun.

Learn more at https://www2.hm.com/bg_bg/free-form-campaigns/4022-role-models.html 

H&M is excited to announce its collaboration with Good News, a British fashion footwear brand known for its 70s-inspired sneakers and focus on sustainability. With this collaboration, the two brands are introducing innovative materials such as Bananatex® (a waterproof textile made from banana plants) as well as our well-known vegan alternative to leather, Vegea (made from grape seeds).

Good News is a footwear brand founded in London in 2016 by Nia Jones and Ben Tattersall. To reduce the amount of waste the footwear industry can generate, they created Good News with a desire to make a difference with a smile. Both are constantly researching new innovative materials to use to make their models, and bring the world some 'good news'.

Good News and H&M join forces for a versatile sneaker collection - for women, men and children - with a smaller environmental footprint. The collaboration consists of seven pairs of sneakers and one pair of slippers with a bright colour palette inspired by the 70s. Each of the models is made from sustainable materials such as recycled cotton, Vegea and Bananatex®. The children's collection consists of 3 sneaker models.

''Working with Good News has given us such good energy and positivity. Their creativity and willingness to change has inspired our team. We joined forces to be better together. The collection is a stark contrast to the grey and uncertain world we live in. I love the colours and the innovative materials,'' says David Schoderland, designer at H&M.

''We are delighted to have the opportunity to partner with H&M, inviting one of the leading brands in the fashion industry to look into every component of a shoe. It was really important for us to make a bright and interesting collection with sustainable materials,'' says Nia Jones, founder of Good News.

''We hope to inspire other brands to reduce their environmental footprint. We all need to work alongside each other to make a positive difference. Right now the world needs unity rather than competition,'' says Ben Tattersall, founder of Good News.

The future of fashion looks like this - sustainable and classic!

H&M, level 1 and 2, presents its new spring collection of natural fabrics and comfortable cuts.

Choose soft flesh tones paired with classic black, and discover designs in organic cotton, linen and tencel.

Dear Customers,

In connection with the order № RD-01-173 of 18.03.2021 of the Minister of Health, from 22.03. on the territory of Sofia Ring Mall will be suspended visits for customers except for grocery stores, pharmacies, opticians, drugstores, pet shop, banks, insurers, payment service providers, offices of telecommunications operators and other providers of communication services in them.

The eatery will be open for deliveries or takeout/office meals.

Order No. RD-01-197 of 31.03.2021 allows the outdoor areas of the restaurants (terraces, gardens, etc.) in Sofia Ring Mall to be open to the public.

The sites that will work are:

Beryozka (level 0)

BACB (level 0)

Dm (level 0)

DSK (level 0)

Easy Pay (level 0)

Green Life, Hi (level 0)

Lidl (level 0)

Momento (level 0)

Sanita Pharmacy (level 0)

SDI (level 0)

Zoocenter (level 0)

A1 (level 1)

PIB (level 1)

Lilly (level 1)

Subra Pharmacy (Level 1)

Telenor (level 1)

Vision Express (Level 1)

Vivacom (level 1)

Crown Exchange (level 2)

Fox Optics (level 2)

Grand Optics (level 2)

Zeiss Vision Center (level 2)

To make sure you can shop or do your business in a safe and pleasant environment, Sofia Ring Mall is operating at full capacity, with the highest hygiene and safety measures in place.

The opening hours of the mall are from 10:00 to 22:00.

Access to the mall is via level 0, the entrance from Mr. Bricolage.

The free bus line at Sofia Ring Mall will temporarily not run.

Take care and be healthy!

Sofia Ring Mall Team

H&M is excited to once again partner with an independent illustrator for its most sustainable children's capsule collection to date. Featuring images of quiet gardens and rainforests, this spring collection is a collaboration with Angela McKay, founder of Ohkii Studio. The designs in Angela Mckay x H&M are made from organic cotton, recycled materials and viscose. With an intense sense of colour and whimsical details, Mckay paints flowers, butterflies, jungle, foliage and sleepy sloths, which are then printed onto children's clothing, swimwear, shoes and accessories. The Angela Mckay x H&M collection will be available in H&M stores worldwide and online at hm.com on March 11.

Angela McKay's amazing illustrations come to life on jackets, dresses, skirts, jumpsuits, sweatshirts, blouses, leggings and shorts. Swimwear, pajamas and underwear, along with shoes and accessories create a complete children's collection. The colour palette is a range of pinks, greens, navy blues and blacks. Angela Mckay x H&M is another step towards the brand's goal of using 100% organic, recycled or other sustainable materials to make its products by 2030.

"I am fascinated by nature, the ocean, folk tales and even old mystery novels. The handmade illustrations really come to life in this collaboration with H&M, so I believe children wearing the collection will feel the mood the patterns set and smile," says Angela McKay, illustrator and founder of Ohkii Studio.

"Angela's illustrations really draw children's attention to the gardens, rainforests and whimsical details. Our aim is to continue to support independent illustrators from around the world. With this H&M Kids collaboration, we are also continuing our efforts to make the fashion industry more sustainable," says Sofia Löfstedt, Head of Kidswear Design at H&M.

With an area of 3,000 sq.m. it is located on two floors and offers some of the company's exclusive brands

The fashion clothing and accessories company Peek & Cloppenburg (P&C) opened its new store in Sofia Ring Mall. With an area of 3,000 sqm, it is located on two floors of the shopping centre, and its arrangement presents the new concept of P&C's outlets. For the convenience of visitors, the store is conceptually divided - level 1 houses the men's fashion assortment, while level 2 is dedicated to the women's collections. In addition to the two floors, there is also an area with sports items from well-known brands such as Adidas, Champion, Ellesse and Nike.

The store offers a variety of products from more than 100 fashion brands, including Boss Black, HUGO, Tommy Hilfiger, Polo Ralph Lauren, Armani Exchange, Calvin Klein Jeans, Joop!, Tommy Jeans, as well as P&C exclusive brands such as Jake*s, Review, Christian Berg, Joseph Janard, McNeal and Montego.

"Our goal is to provide our customers with a wide variety of fashion solutions for every occasion and style. We achieve this with a carefully selected range of products that includes our popular exclusive brands as well as internationally known ones. Sports fashion suitable for every daily life is a sustainable trend and we are pleased to meet this demand of our customers in Sofia," says Paul Pjortner, Sales Director at Peek & Cloppenburg and responsible for the Austrian and Eastern European markets.

Especially for all current and future loyalty card holders on the opening weekend (04 - 07 March) the store will be offering a discount of 20% on the entire range available on site. In addition, there are a host of surprises in store for visitors during the same period, including a special DJ Anatolkin programme, and a performance by the Strings band. The opening programme also includes compliments for visitors - on level 1 of the store a barbershop will await all gentlemen, while on level 2 a special manicure studio will be set aside for the ladies.

"We are happy that we have developed successfully since we entered the Bulgarian market in 2010 and now we have the opportunity to open our third store in the country. Even in these difficult times we are looking ahead. That is why P&C will continue to expand its store network, look for new markets and more positioning opportunities in Eastern Europe and develop its omnichannel strategy alongside this," Pjortner adds.

The store will be welcoming customers from March and its retail space is over 3,000 sqm.

The independent fashion chain Peek & Cloppenburg will open its new store in Sofia Ring Mall, the first in Bulgaria for the last 10 years. The official opening is scheduled for March 4.

The store in Sofia Ring Mall will present the style of Peek & Cloppenburg's new concept for the arrangement and layout of the outlets, which includes a floor division into men's and women's fashion. The new concept also features optimally facilitated customer orientation , as well as a separate sportswear area.

The store will span two floors with a total retail space of over 3,000 sqm. It will offer visitors a great variety of items from international brands such as Armani Exchange, BOSS, HUGO, JOOP!, Marc O'Polo, Polo Ralph Lauren, Tommy Hilfiger, S.Oliver, as well as own brands such as Jake*s and Review. Visitors to the store in Sofia Ring Mall will be able to choose clothes for every occasion - from casual and business to formal wear, receiving personal fashion advice from the staff.

"In our new store in Sofia Ring Mall we will present about 100 different brands under one roof on a total area of over 3000 sq. m. Our goal is to offer our customers the perfect clothing for every occasion and style. We achieve this with the precise selection of the items on offer, which includes both our own famous brands and international brands. To make the shopping experience even more attractive, the store in Sofia Ring Mall will offer visitors our new concept for the interior arrangement of the retail space, which features a clear distribution of men's and women's fashion by floor. The new layout aims to optimally facilitate the orientation of customers in the store and predispose them to be inspired by the variety of items on offer. Another important aspect is the presence of a special area with offers for sports and leisurewear, which are much sought after by younger visitors. Sportswear that can be worn every day is very popular and fashionable at the moment and we are happy to be able to meet this demand in Sofia. Overall, we are pleased with the development of our business in Bulgaria and are delighted to be able to offer our customers the well-known brand portfolio in a third P&C store in Sofia. In these challenging times we are looking ahead and believe in physical trading. P&C will continue boldly with the expansion of its store network, the search for and development of new markets and the expansion into Eastern Europe," said Paul Pjortner, Sales Director at Peek & Cloppenburg and responsible for the Austrian and Eastern European markets.

"We are extremely excited to welcome Peek & Cloppenburg, Europe's leading fashion retail brand, to the Sofia Ring Mall family. Our mission is to listen carefully to the ever-growing needs and desires of our customers and make them a reality. It is this relationship that has made our mall the most loved destination. As we strive to offer a world-class experience to our visitors, this opening, like every other under our roof, will represent the store's newest concept. The opening of more than 15 new store concepts in recent months is also a testament to the value of our location and to Sofia Ring Mall being a place that fully meets the new standards for safety and health, top-notch shopping and leisure opportunities," said Sofia Ring Mall EAD CEO Dimitrios Papoulis.

Only in January when buying on pair of EMPORIO ARMANI glasses with dioptric frames (frame + 2 panes) when ordering a minimum "Bronze" package from Vision Express  you can get 100 BGN discount from the final price. We are waiting for you on level 1.

The open sites in Sofia Ring Mall will operate with the following opening hours on the holidays:

24.12. - 10:00 - 19:00 ч
25.12. - 10:00 - 20:00 ч.
31.12. - 10:00 - 19:00 ч.
1.01.2021 - 10:00 - 22:00 ч.

Shops are operating under enhanced anti-epidemic measures.

Dear Customers,

For your convenience, the following outlets are still open in Sofia Ring Mall:

- for groceries - Beryozka (level 0),Green Life, Hi (level 0), LIDL (level 0)
- for health and beauty - Dm (level 0), Sanita Pharmacy (level 0), Lilly (level 1), Subra Pharmacy (level 1)
- for perfect vision -Vision Express (level 1), Fox Optics (level 2), Grand Optics (level 2), Zeiss Vision Center (level 2)
- for banking and other services - BACB (level 0), DSK (level 0), Easy Pay (level 0), Momento (level 0), SDI (level 0), PIB (level 1), Crown Exchange (level 2)
- for telecommunications - A1 (level 1), Telenor (level 1), Vivacom (level 1)
- for your best friend - Zoocenter (level 0).
- Dry cleaning - Clean (level 0)

The eatery operates a delivery and takeaway service.

Access to Sofia Ring Mall is via level 0, from Mr. Bricolage.

We look forward to seeing you from 10:00 to 22:00, we continue to observe all necessary safety measures.

At Collective, we give fashion lovers the opportunity to choose clothes and shoes according to the latest trends that match their personality, make them feel unique and make them stand out among the crowd.

On an area of 485 square meters are products that represent the new fashion trends, selected and combined in a unique and stylish way, striving for alternative luxury. The clean decor and curated selection of the latest collections will turn your shopping experience into a true fashion experience. You will find the most famous and current names in the world of fashion, such as Hugo Boss, BOSS Casualwear, Karl Lagerfeld, Roberto Cavalli Sport, Emporio Armani, EA7, Diesel, Ted Baker, Paloma Barcelo, Tommy Jeans, Gant, Calvin Klein and many more.

The logo in the shape of the letter "C" is made of diamond, not only as a symbol, but also as a guarantee of the unique value of the product selection. The Collective name states the explosive power and energy that comes from the collaboration of a team of fashion specialists with the most successful international designer brands.

And to make sure that autumn will be your season, we have prepared a prize - a shopping voucher worth 1000 BGN, which you can play for until 16 November.
To get involved, discover your must have trends, shop the new Collective store and fill out your coupon at checkout.

Good luck!

They call you a shopping maniac. They wonder where you find the energy to browse so many shops. They are amazed at the attention you pay to all the fashion trends. They're amazed that you might not like an item because some little detail on it isn't exactly how you want it.

They naively say "Well, big deal, it's almost invisible.".

Almost not visible? Oh, dear.

But you don't blame them. You know that not everyone understands you. The need to have the latest model. The most modern. The one no one owns yet. And no. It's not some foolishness or a waste of time as some think. You know it isn't. To find the perfect shade. The phenomenal curve. The exhilaration of being first. To touch the perfect fabric. To be yours. To see it for the first time on yourself.

That's right, not everyone understands you.

They don't understand that what you do is much more than just shopping.

That's why we did this photo shoot for the launch of the autumn collections in Sofia Ring Mall. To call what you do by its real name.

Collectibles.

All the pictures you will see are taken with items from Sofia Ring Mall. Not only the clothes and accessories. The reason? You and I look alike. We also love collecting.

And especially the people who practice it.

Dear friends,

We would like to introduce you the newly opened and renovated shops in Sofia Ring Mall, which will make your stay even more pleasant and fulfilling:

– Luxury and style in MED lingerie and swimwear shop - The luxury brand MED has opened its first store in Bulgaria in Sofia Ring Mall. MED will inspire you to rediscover your beauty and femininity in a variety of high-quality models and fabrics. Welcome to the newly opened store on level 1.

– Phoneplay Mobile Accessories Store opened on level 1. It will impress you with a wide variety of products - protectors, chargers, date cables, headphones and much more.

– Perfumery Beauty Zone Awaits you on Level 1 with even more shopping space and a richer portfolio of brands, including icon Kylie Jenner's own line of products.

– The favourite Primigi children's shoes and clothes store has a new location - level 1. The Italian brand offers models made of high quality and carefully selected materials. The brand has been on the market for 35 years to support the little ones in every step forward.

– Shop iStyle on Level 1 has also been upgraded and awaits all fans of Apple products. Here you will find the full range of their portfolio as well as other leading IT brands. Welcome to the world of technology

– Coffero brings together coffee, tea and chocolate connoisseurs in its renovated, larger and more spacious shop on level 2. There you will once again find your favourite hand-roasted coffee, collected from all over the planet.

– Swarovski Shop opened. Legendary delicate crystals and jewels with over 125 years of history are now available for visitors to the mall on level 2.

Welcome!