{"id":3780,"date":"2021-03-15T16:07:54","date_gmt":"2021-03-15T16:07:54","guid":{"rendered":"https:\/\/sofiaring.bg\/?post_type=sws_store&#038;p=3780"},"modified":"2023-03-23T17:00:29","modified_gmt":"2023-03-23T15:00:29","slug":"miniso","status":"publish","type":"sws_store","link":"https:\/\/sofiaring.bg\/en\/tenants\/miniso\/","title":{"rendered":"Miniso"},"content":{"rendered":"<p>MINISO welcomes you with its motto<strong>: \"A better life has nothing to do with price\"<\/strong>. This is the brand mission of the brand, which delivers high quality and designed goods to consumers.<\/p>\n<p>From the development of products to the feeling they evoke in customers, MINISO is based on three main principles:<\/p>\n<p><strong>Affordable high quality<\/strong>\u00a0- These are the MINISO guidelines from design to materials.<\/p>\n<p><strong>Joy<\/strong>\u00a0- The reaction customers experience while in a MINISO store.<\/p>\n<p><strong>Carefree<\/strong>\u00a0- The relaxed and happy feeling when encountering the wide variety of goods available.<\/p>\n<p>To meet the needs of young consumers, MINISO innovates through co-branding partnerships with popular brands such as We Bare Bears, Disney characters, Minions, Coca-Cola and many more.<\/p>\n<p>MINISO offers a wide range of goods such as toys, appliances, home and office accessories, home textiles and fun leisure products.<\/p>\n<p>MINISO - Life is for fun.<\/p>","protected":false},"featured_media":3782,"template":"","tags":[],"store_category":[104],"store_type_category":[63],"store_tenant_category":[191],"class_list":["post-3780","sws_store","type-sws_store","status-publish","has-post-thumbnail","hentry","store_category-linen-home-decor-housewares-furniture-diy","store_type_category-shopping","store_tenant_category-for-home"],"acf":[],"_links":{"self":[{"href":"https:\/\/sofiaring.bg\/en\/wp-json\/wp\/v2\/sws_store\/3780","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sofiaring.bg\/en\/wp-json\/wp\/v2\/sws_store"}],"about":[{"href":"https:\/\/sofiaring.bg\/en\/wp-json\/wp\/v2\/types\/sws_store"}],"version-history":[{"count":2,"href":"https:\/\/sofiaring.bg\/en\/wp-json\/wp\/v2\/sws_store\/3780\/revisions"}],"predecessor-version":[{"id":7494,"href":"https:\/\/sofiaring.bg\/en\/wp-json\/wp\/v2\/sws_store\/3780\/revisions\/7494"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sofiaring.bg\/en\/wp-json\/wp\/v2\/media\/3782"}],"wp:attachment":[{"href":"https:\/\/sofiaring.bg\/en\/wp-json\/wp\/v2\/media?parent=3780"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sofiaring.bg\/en\/wp-json\/wp\/v2\/tags?post=3780"},{"taxonomy":"store_category","embeddable":true,"href":"https:\/\/sofiaring.bg\/en\/wp-json\/wp\/v2\/store_category?post=3780"},{"taxonomy":"store_type_category","embeddable":true,"href":"https:\/\/sofiaring.bg\/en\/wp-json\/wp\/v2\/store_type_category?post=3780"},{"taxonomy":"store_tenant_category","embeddable":true,"href":"https:\/\/sofiaring.bg\/en\/wp-json\/wp\/v2\/store_tenant_category?post=3780"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}