House presents the new DENIM DAYS SS20 collection. This season, the brand focuses on easiness and a fashion return to the past. From February 20, jeans will rule in stores and e-shop.
Among the proposals for her, attention is drawn to the women's jacket inspired by the Michael Jackson outfit from the music video for the song Thriller. Combined with a marbled skirt with decorative stitching, it will surely delight many fans of the 80`s. In stylizations it is worth focusing on a bit of current craze, choosing, for example, slouchy jeans. They are characterized by very wide thighs and tapering down legs, pleats at the waist and high waist. This cut is a total must have! A strong trend is also the short jeans jackets with a lowered shoulder line as well as denim shirts and buttoned dresses, which are perfect for warm days. Men can leave in a closet
skinny jeans and jump into loose dad fit jeans. They look "like from dad", and they are fashionable and provide comfort and freedom of movement. In particular, fans of bold urban stylizations will like them. There will also be classic cuts and colors known to all denim lovers. The new House collection has been created so that everyone can choose something for themselves and keep up with the latest trends.
The authors of the photographs are the duo Agnieszka Kulesza and Łukasz Pik. During the photo session in the studio, they captured the denim House collection in a sensual way, while showing its universality. Dynamic frames mix with static ones, emphasizing the freedom that jeans give. Wojtek Affek is responsible for the video, who once again cooperated with the brand. In both materials denim has been varied with orange accents referring to the color of the threads used in its production.
Ideas for denim styles and a new guide to typefaces can be found at www.housebrand.com